vergoña – shame - vergüenza

[is]

vergoña: pronounced Ver-GOWNE-yah. Sustantivu (noun). Self-conscious distress. The shame or painful feeling arising from the consciousness of something dishonorable, improper or ridiculous, especially if made public. The disgrace associated with embarrassment, dishonor, guilt or damage to one’s reputation.

Synonyms at abashment, chagrin, discomfiture, discomposure, dishonor, disrepute, humiliation, ignominy, opprobrium, reproach, mortification.

Usage examples:

La probe muyer enxamas nun deprendiera a escribir y tenia vergoña d’ello. [The poor woman never learned how to write and was ashamed of it]

A min dame vergoña falar en publicu. [I’m embarrassed about public speaking].

Home Nolo, paez que nun ties vergoña. Como andes garrando esos pinchos de chipirones de la barra ensin pagalos? [Geez, Nolo, shame on you. How can you grab those squid appetizers from the bar without paying for them?]

A del.los politiquinos asturianos deberia da-ys vergoña lu que fain. [Some Asturian politicians should be mortified with the way they handle things]

Folk wisdom:

Quien nun tien vergoña, en cada casa garra moña. [He who has no shame allows himself to get drunk in each house]